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Cord-Cutting Is Over: Fox-Roku Is Legacy TV’s Return

Cord-Cutting Is Over: Fox-Roku Is Legacy TV’s Return

Cord-Cutting Is Over: Fox-Roku Is Legacy TV's Checkmate When Fox announced it would acquire Roku for $22 billion, the streaming industry collectively misread the signal. The headlines framed it as a "powerhouse" merger—Fox bolstering its streaming footprint, Roku cementing its role as a platform. But that's backwards. This deal isn't about competing in streaming. It's about cord-cutting's quiet death and legacy media's long game finally coming into focus. We spent a decade watching cable collapse and celebrating the end of forced bundles. Turns out, that détente was never permanent. It was just legacy media catching its breath while it figured…
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